Tucker Latture, STR

Tucker Latture, CHIA

Sales Associate, STR

str.com

Mr. Tucker Latture is a Sales Associate for STR (STR, Inc.).  STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces.

Tucker joined STR in April 2022 and is responsible for growing STR’s business in KY, AL, TN, and OH.  He works with all key customer types including hotel brands, ownership groups, management companies, independent hotels, CVB’s and DMO’s.  In the time Tucker has been with STR he is regularly featured as a guest speaker for hotel industry presentations and was recognized as a top performer within CoStar as a 2023 presidents circle member.

Prior to joining STR, Tucker started his career as a front desk manager with the Renaissance Hotel in Nashville, TN. After working his way up in various sales roles, he joined the STR team.  He earned his bachelor’s degree in business management from the University of Tennessee.  Go Vols!  Tucker currently resides in Nashville, Tennessee.